With twenty four hour news cycles and content aggregators constantly churning out new information for readers to engage in, it can be difficult to refresh content and keep traffic flowing to a company’s website, or to keep an email list growing at a reliable pace. Luckily, there are a few ways to repurpose content into something that can re-engage with audiences and start driving traffic once more.
Turn it into an Infographic
By taking an old blog article and then chopping up its most relevant information into easily digestible chunks, all it takes to transform it into an infographic are some easily arranged images. Studies have found that online audiences prefer articles that incorporate a mixture of both visual imagery and written words.
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