Shopping Center All-In-One Marketing Solution
What makes an All-In-One Marketing Solution important?
Today and certainly in the future, an established digital presence will be just as valuable as an established physical presence. Digital solutions such as a website, email following, and accurate search listings are comparable to a well maintained property, dedicated consumer base, and easy to navigate surrounding infrastructure. By building these key components for each of your property’s digital strategy, you are helping to create an asset that will only increase in value over time.
By implementing FireDrum’s All-In-One Marketing Solution, shoppers will become aware of your property’s presence, events, and new tenants through the creation of a digital brand that will increase traffic and lead to higher retail sales which will create a greater property value. Moreover, this established brand for your shopping center will help with the leasing of space in the property and the center’s bottom line by adding another avenue to locate and capture tenants to lease any vacancies.
Your shoppers will thank you
Consumer attention and awareness is a constant battle today. Make your property stand out by exposing your retail center, the promotional events which are planned and invaluable information with a well-designed and well-managed digital presence.
Even though your shoppers might never search for your shopping center by name, it is very common for consumers to search for shopping options near a specific zip code, cross street, or neighborhood name. Our search listings and on-site search optimization techniques will allow new and returning shoppers to find out exactly where to find your center and the tenants which operate from the center.
Help your shoppers find what they need to know by providing an easy to find location, store information, and hours of operation and they will thank you by increasing sales and traffic.
A simple monthly payment for an impactful solution
For only $350 a month over the next year, your retail center will receive each of the following services.
Domain Name Registration
We will work with you to secure and register the perfect domain name for your shopping center. FireDrum takes care of the headache that usually comes with the registration and setup of a new domain name.
We will design a website to match your shopping centers brand. Your web design will feature your shopping, dining, events, contact, leasing information and much more. We will continue to update and manage your website keeping it up-to-date and driving more traffic to your shopping center every day.
Business Directory Submission
Getting your shopping center listed accurately throughout the Internet is not only time consuming and difficult, it’s also extremely important. We solved this problem through our automated business directory listing tool. Your shopping center will be listed accurately on over 50 of the largest online directories including Google, Bing, Facebook, Foursquare and more.
Website Hosting & Setup
We take care of the trouble involved with setting up hosting and securing your website on FireDrum’s own hosting servers. With guaranteed uptime, your website will always be available for your shoppers.
Search Engine Optimization
Our team will perform industry and consumer related keyword research to determine the exact searches your potential shoppers are performing. Utilizing this information we will build your website to capture this traffic in realtime helping your shopping center earn valuable and geographically centralized foot traffic.
Email Marketing Setup
We will integrate your shopping center with our industry leading email marketing platform and seamlessly incorporate it into your website. Our graphic design team will build a branded and reusable email template so your shopping center can easily and efficiently send email newsletters to your shoppers and tenants.